Talent Management

The Future of African Talent Management

Africa2100 Talent Management was founded in 2021 as a home for outstanding African talent, where values come first. The bridge between connecting international African talent with Africa and the globe.

We offer personal management, to navigate and support our talents as individuals. We are proud of the deep-rooted network and relationships we foster with global clients and agencies to cultivate long-term, sustainable careers. Together we form a diverse community of creatives.

Integrated across booking, digital, creative, PR & events, we meet the changing needs of our clients and their consumers, to create meaningful and engaging content. We understand the metrics of success and have the relevant teams and tools to measure them.

Join us as we deliver the next generation of exceptional talent.

GET

Out there!

ABOUT ME

ATHLETE BRANDING & MARKETING

As an athlete, you are your own brand and in the world of sports, it can be very challenging for an aspiring professional athlete, or even a well-seasoned one, to stand out from the crowd. In order to capitalise on your successes, you’ll need to develop a powerful personal brand and then market it.

At Africa2100 we specialise in training and supporting athletes in developing a strong personal brand that will gain the attention of not only fans and followers but businesses and organisations willing to invest in them through commercial opportunities and partnerships.

We work closely with athletes to build on their current influence and network while aligning these with their personal long-term goals, interests and business ventures. Athletes will attract the right audiences and commercial opportunities when they can effectively promote and grow their personal brand. Whether this be an interest in real estate, owning a clothing label or fitness business, with the right tools and people behind you, you can create a successful, standalone brand that doesn’t depend on your athletic ability or achievements. With industries aggressively competing for consumer attention, athlete influence has become a powerful method of making a brand or product stand out in the marketplace.We assist athletes to develop a unique personal brand, guiding them on their journey to increase their exposure, influence and value to businesses as ambassadors, sponsors or partners, and identify additional business and commercial opportunities.

We are founded on the belief that you need to have the right people supporting you to achieve your maximum potential. Our relationships with our clients are built on trust and are professional as well as transparent. So you can rest assured we’ll always have your best interests in mind and will work with you to grow & maximise your opportunities.

MARKETING SERVICES

We assist athletes with all of their marketing requirements, including:

Social media management and strategy assistance
Development of social bio content
PR and media engagements

SPONSORSHIPS & ENDORSEMENTS

Too often athletes are not paid their true value when committing to sponsorships and endorsements. We assist you to negotiate your opportunities ensuring you and your brand are always protected and that you receive maximum value for every engagement.

Interested? Find Out More

Africa2100 Talent provides another platform for athletes to source and secure commercial opportunities such as influencer campaigns, sponsorships and endorsements, appearances and brand marketing campaigns.